Perinus has branches in Makassar, Bitung, Bacan, Sorong, Benoa, Surabaya, Jakarta, Padang and Papua. We further have a processing unit, a specific fisheries port and a cold storage and air blast freezer (ABF).

We operate almost in the entire eastern area of Indonesia. We have 14 fishing vessels and almost 500 employees. In the west the only areas are Padang, Jakarta and Tegal, which fall under the mandate of Perikanan Indonesia, the second state owned company for fishing. Perikanan Indonesia’s, main business focuses mainly on fishing port infrastructure.

Last year the combined catch of Perikanan Nusantara was 10.000 tons, whereas this year, we have increased productivity and already reached 15.000 tons during the first half of the year.
This is due to recovering fish stocks, but also to our internal enhancement of capacities. Indonesia has seen a magnificent rebound of its fish stocks, due to the successful campaign curbing illegal poaching through foreign vessels.

How are you handling the supply chain?

We already have cold storage, but the problem in the past has been that the cooling system in east Indonesia has not been sufficient. Previously this was managed through major vessels, which had cold storages on the ships with ABF etc. We have smaller vessels and are therefore opting to build cold storage on land, where we cooperate with different state companies, mainly with the port companies Pelindo. With these companies, we’re expanding our chain of cooling systems to allow for a continuous cold chain throughout the sea routes.

“We have already increased our turnover significantly this year, and are confident of reaching IDR 400 Billion”

In terms of growth prospects, what are your plans and projects for expanding the business?

We have decided to expand with value added fish and seafood such as octopus, black tiger shrimps or tuna which offer high value. We will also continue our regular products, such as skipjack, but will be focusing on our profit margin in the future. We for instance have a new contract for delivery over 1,000 tons of octopus to Japan. Currently we are still focusing on B2B business, but will further expand to become present in the whole value chain as a B2C business. To this end, we will establish our own brand and produce value added products, such as fish balls, tuna-loins, etc.

Internationally which area do you export to? And How are international relations regarding the industry?

Our main markets are currently Japan and China. We have registered strong demand from China, requesting supplies of 8 million tonnes of fish per year. We are further expanding into Aquaculture, where we have built new cages according to Norwegian technology designs in Sabang, Pangandaran and Karimun Java. This is part of a program related to the Ministry of Fisheries, where we will operate offshore aquaculture cages for Sea Bass. This system is completely new in Indonesia, where the feed barge, feed systems, walk boards and cages are like in Norway.
After much consideration we chose the Norwegian technology due to their advanced experience: it’s not only the cages, but the whole feeding system, how to ideally maintain fish health, how to set up a good hatchery with advanced technology, that we were interested in.

As the relatively newly appointed President Director of the company, what would you describe as your personal vision for Perinus?

What I see one of my main tasks is to increase the productivity of the company’s human resources, where we are implementing significant innovation. As you know, state owned companies are very different from private companies, traditionally with a lot of bureaucracy. I want to enhance our employee’s professionality: give them the vision that if you work hard, you will receive increased salary and more opportunities. I have therefore put a lot of effort into the human resources, showing a modern leadership style, where I am open to ideas and suggestions. At the end of the day, we are here to work together and to walk this way together.

In 5 years from now, what kind of goals would you like to have achieved for the company?

Indonesia is a maritime nation and I would like to see Perinus increase its role significantly to become one of the main players in the market, not only in Indonesia, but also internationally. When you look at the Indonesian domestic income from the fisheries sector, we’re looking at up to IDR 400 trillion. Today Perinus is only supplying a minor part of this amount. We have already increased our turnover significantly this year, and are confident of reaching IDR 400 Billion. As you can see, there is much room to grow for us.